Samantha Sinanan

Samantha Sinanan is a digital content strategist, working with clients to increase user acquisition and digital reach. With a focus on consumer demand, she conducts market research, semantic analysis, intent-based keyword management, and works to optimise the client’s digital messaging. With a Masters in Library and Information Studies, Samantha has a rich history in information management, research and growing online reach.

In her spare time, Samantha loves to practice yoga and also enjoys skiing and travel. She is an avid supporter of the performing arts and can often be found on stage as part of an 11 piece show band.